Project Name: Mock Client Project: Lemonade Presentation 11.25” x 20”
Mock Client Project
Project Details My team and I were assigned to find an existing pet insurance company that we could create a new advertisement for to promote their unique services. We decided on Lemonade Pet insurance because of their strong brand identity and the services they offer.
Collaborators: Kamryn Friedrich Anna Henderson
Project Name Quali-tree Control Podcast Presentation 11.25” x 20”
Project Details This is an imaginative podcast I created for my final project in a copywriting course. The podcast references a larger series of podcasts of The Best Hiking Trails in Minnesota. This episode features Tettegouche State Park. Listen to the full podcast here.
Project Name Client Project: Full Cycle Presentation 11.25” x 20”
Advertising Campaign Client Project
Project Details Full Cycle supports unhoused youth, their community, and the earth through bikes, business, and relationship building. They asked our team to improve the customer experience at their shop before, during, and after a sale. We accomplished this through designing posters for the shop that share community members stories about how Full Cycle has improved their lives.
Collaborators: Kamryn Friedrich Leah Kehr Anna Henderson Nick Lents
Project Name Mock Client Project with Visine Presentation 11.25” x 20”
Work Category Advertising Campaign Mock Client Project
Project Details In order to launch Visine products to a new market, my team created a new target audience, competitior analysis, target personas, and Instagram posts with an updated Brand Identity for Visine.
Collaborators: Kamryn Friedrich Leah Kher Eva Hanks